Cool things about galaxy s22 galaxy s22 any good how good is the s22 is the s22 good how good is the samsung s22 galaxy s22 any good what is a galaxy s22 why is the galaxy s22 so cheap samsung galaxy s22 feature is the galaxy s22 any good why is the galaxy called milky way why the west rules for now
Why the Galaxy S22 is so important to our freedom of phone choice
The stakes are higher than ever for Samsung's Galaxy phones. The new Galaxy S22 and its siblings are its most advanced flagship devices ever, but the company's slice of the premium phone market continues to shrink. If Apple's growing dominance of expensive handsets goes unchecked, brands could back out, leaving consumers with fewer options when buying top-tier phones.
You're already starting to see this trend. Samsung's global market share for phones priced at $800 or more has dropped by a third over the last two years, from 28% in 2019 to 18% as of the third quarter of 2021. During the same period, according to analyst firm IDC, Apple's share has grown from 63% to 72%.
When one brand dominates, others shed their poor performers and consumers end up with fewer choices. The smartphone industry is littered with brands like Motorola and LG that have pulled back from the flagship phone market in the face of Apple's dominance. Even the retirement of the Galaxy Note line has left phone fans dismayed as Samsung tries new tactics to keep its top-tier phones competitive.
One big reason Apple is winning: its gains in the huge Chinese market, capitalizing on Samsung's absence to the point where just over one out of every five iPhones are sold in China, per IDC. But elsewhere, it's not obvious why Apple is winning. The phones made by both companies have sparkling specs, features and cameras. And if any brand has the edge with exclusive perks, it's the Galaxy S22 family's Space Zoom or the S22 Ultra's S Pen stylus.
A customer preference for iOS over Android isn't a likely reason either, as that would conflict with the fact that Samsung is the leader in smartphone shipments overall with a share of 20% of the worldwide market. If you're shopping for a phone less than $800, you'll likely buy one in Samsung's lineup.
In its push for global dominance, Samsung is running two races at the same time. It is pitting the A-series against midrange and budget phones released by Oppo, Xiaomi and other Chinese brands, and it is lining up the S-series and Z-series against Apple flagships. Currently, though, Samsung is only winning one of the races, and it's not one that brings in profits.
Samsung isn't competing against Samsung
One thing Samsung has avoided is tripping over itself. With the A-series phones integrating more flagship features and cameras at lower prices, it might appear that buyers are picking them over the premium (and pricier) S-series.
That's not the case, says IDC analyst Nabila Popal. Rather, the customers paying $800 and up for S-series phones and those paying no more than $600 for A-series are distinct groups.
"I don't think the A-series is cannibalizing the S-series," Popal said. "The S-series and A-series cater to different consumer segments."
In a briefing with CNET, a Samsung spokesman said the differences start with how people purchase their phones. S-series buyers in the US purchase their phones through carriers, while A-series customers get them from retailers like Best Buy or Walmart.
The A-series also appeals to buyers who want to compare phones from different brands to find the best value. Years ago, Samsung consolidated its midrange and budget lineup into the A-series, which Popal considers a smart move in light of Chinese competitors.
"I believe the A-series, which are roughly 70% of all Samsung shipments, kind of saved Samsung from the high competition they were facing from the Chinese players in the low to midrange segment, and helped maintain Samsung as a global leader in volume," she said.
But as much as Samsung wants to keep winning this race, it's premium phones like the S series that bring in profits.
"The S series is now a profit generator for Samsung while the A series is the volume generator and protects Samsung's global market share," Tom Kang, Research Director at the analyst firm Counterpoint Research, said in an email.
The Galaxy S22 range: taking on Apple alone?
Samsung has taken some gambles to claw back its share of the premium market from Apple. It effectively shuttered the beloved Galaxy Note line, integrating its stylus capability in the priciest Samsung Galaxy S22 Ultra and Samsung Galaxy Z Fold 3 handsets.
It's also betting on foldable phones, with the best devices in that segment and a lead on most other phone makers in developing dependable foldable designs at scale. Consumers, though, aren't embracing them just yet. Sales of the Z-series account for nearly 8 million of the 9 million foldables sold globally in 2021, but they make up just a sliver of the 270 million phones Samsung shipped in 2021.
With no other flagship phones on the horizon (for now), like a new Galaxy Note, Samsung is depending on the Samsung Galaxy S22 range alone to win more of the premium phone market. And given the lack of competition among other brands, Samsung's top-tier phones are the only Android phones challenging Apple for premium dominance.
Outside of choosy customers, Samsung's S22 phones will face other obstacles to win market share in 2022. The chip shortage is still raging, impacting everything from phones to cars to refrigerators, and analysts suggest components scarcity and supply chain impediments could still slow phone shipments.
Of course then there's Apple. Later this year, it's expected to launch the iPhone 14, giving the S22 more competition. Samsung's two-front war continues on.
Source
Blog Archive
-
▼
2022
(227)
-
▼
October
(85)
- Twitter Rolls Out A Way To Showcase Your NFTs
- Strengthen Your Heart Health With These Workouts
- Best Prepaid Phones For 2022
- The Lenovo Chromebook Duet Is On Sale For An All-t...
- How To Clean A Car Seat In 6 Easy Steps
- Score A Google Pixel 4 For $380 Today
- Nvidia Shield Gets Update To Work With PS5's DualS...
- Google's Pixel 6 Phones Now Work With Verizon's C-...
- Best Multivitamins For 2022
- DJI OM 4 Phone Stabilizer Uses Magnets To Make Sho...
- Best 'Buy Now, Pay Later' Apps For August 2022
- Motorola Commits To Premium 5G Phones For 2020, St...
- Zelle Scams: Protect Yourself To Stop Thieves In T...
- Apple's Swift Playgrounds 4 Lets Programmers Submi...
- Run Towards The Savings: Garmin's Venu 2 Smartwatc...
- Facebook Locks People Out Of Accounts For Not Acti...
- 5 Things To Know Before You Buy A Huawei P40 Pro P...
- How To Cheat At Wordle If You're A Bad Person And ...
- How To Stay Financially Independent When Your Part...
- Fujitsu Unveils 14-inch Ultrabook With 3,200x1,800...
- 'Crypto Star' Immutable, Creator Of NFT Game Gods ...
- DJI Mavic 2 Pro Review: DJI Mavic 2 Pro, Mavic 2 Z...
- Google Fi Price Drops Bring Its Basic Plan Down To...
- OnePlus 10T Scraps Alert Slider, Adds 'Crater' Cam...
- 'Devious Licks' On TikTok Encourages School Vandal...
- 2020 Kia Soul Review: 2020 Kia Soul First Drive: T...
- 'The Batman' Director Matt Reeves Wants To Knock Y...
- Kids Headed Back To School? Grab These COVID-19 Mu...
- Halloween PlayStation, Xbox And Switch Game Sale
- 9 Affordable Mother's Day Gift Ideas
- Scientists X-ray Letters Between Marie Antoinette ...
- Current Mortgage Rates For Aug. 24, 2022: Rates Mo...
- Best Crib Mattress For 2022
- Nearly All Of Apple's AirPods Get Sweet Deals In T...
- Philips Hue's New TV Gadget Matches Colored Lights...
- Toshiba Portege Z935-P300 Review: An Excellent Ul...
- Nvidia's Powerful New Chip Aims To Help AI Underst...
- Crypto's Safe Haven Status Erodes As Prices Plunge...
- WhatsApp Messenger - Free Download And Software Re...
- The Instant Pod Makes Quick K-Cup, Nespresso Coffe...
- Back To Cell Phone Basics: Buying A Non-smartphone
- Phantom Galaxy Dazzles In Stunning Image From Webb...
- Upgrade To Apple's Latest 10.2-Inch IPad And Save ...
- 'The Sandman' Hits Netflix Today: 9 TV Tips To Get...
- Study Shows Gas Stoves Leak Toxins When Not In Use
- Top Halloween Costumes May Include Fortnite, It An...
- IPad Pro Update: Apple's Tablet Gets An M1 Chip, 5...
- Volkswagen Partners With Redwood Materials For EV ...
- Garmin Instinct 2 Promises You'll Never Charge You...
- What Determines Your Credit Limit And Why Is It Im...
- Facebook Takes On Nextdoor With Neighborhoods Tool
- 2023 Dodge Hornet Packs Class-Leading Power For Un...
- YouTube Music Rolls Out 2021 Recap Feature To Riva...
- Annapurna Interactive Showcase 2022: 6 Indie Games...
- Electronics Right To Repair Law Passed
- Pokemon Scarlet And Violet: Get A Load Of Lechonk
- DIY Peloton Bike: How To Build Your Own Smart Cycl...
- Snapchat's New Spectacles And How To Get Them
- Dear Streamers, Not Every TV Show Needs A Whole Se...
- How To Train Yourself To Become A Back Sleeper (an...
- Flying Car Best Gadget Of The Future, Volvo Consol...
- Avast Pro Antivirus - Free Download And Software R...
- Uber's New Safety Toolkit Offers Real-Time Help Fr...
- Zagg Seeks To Rival Apple Care With Its Own Mobile...
- Aston Martin V12 Vantage Roadster Is An Open-Air S...
- Motorola Edge 5G Smartphone Will Cost $700
- Motorola Moto X Play Review: A Brilliant, Customis...
- Honor Magic 4 Pro Is The Flagship Phone Huawei Wis...
- Snapchat Adds Background Filters, Links In Stories
- Should You Pay Off Your Mortgage Early?
- Luna Crypto Crash: How UST Broke And What's Next F...
- Robinhood's Crypto Arm To Pay $30 Million For Cons...
- Why The Galaxy S22 Is So Important To Our Freedom ...
- Best Smart Home And Appliance Deals Of Prime Day 2022
- FEMA Grants, SBA Loans: How To Get Government Help...
- Google Pixel 6A Review: The Best Budget Pixel Yet
- Arthur Will Come To An End On PBS After 25 Seasons
- Google Maps' Historical Street View Is Coming To I...
- DJI Mavic Mini Fly More Drone Combo Is Down To An ...
- Elden Ring Boss Guide: How To Beat Margit, Godrick...
- TikTok Kids Are Being Exploited Online, But Change...
- How We Test Home Security Cameras And Video Doorbe...
- Best Internet Providers In Seattle
- T-Mobile Beefs Up Android Security With Malware Pr...
- Apple IPhone Prices: All The Discounts On IPhone 1...
-
▼
October
(85)
Total Pageviews
Search This Blog
Popular Posts
-
Carta de motivação academica wayne, carta de motivação academica charter, carta de motivação academica virtual education, carta de motivação...
-
Ukuran hp samsung galaxy j1 ace neo, ukuran hp samsung galaxy j1 ace specifications, ukuran hp samsung galaxy j1 ace software, ukuran hp sam...
-
Contoh soalan fizik spm 2019, contoh soalan fizik spm 2018, contoh soalan fizik spm 2017, contoh soalan fizik kertas 3, contoh soalan fizik ...